Archive for the ‘Future Watch’ Category
Forecast 2012: Your Predictions
As part of our Forecast 2012 series, we turned to our always opinionated Twitter fans for their thoughts on the biggest tech. trend for tourism destinations, DMOs and CVBs in 2012.
2012 Forecast: The Other Social Networks
Facebook and Twitter dominate our social lives, both personally and professionally. But as we move into 2012 an odd pattern is developing. More and more destinations are experimenting with other social sites to deliver a more relevant message.
Forecast 2012: Supporting Brand USA
2012 will be a critical first year for Brand USA. While promoting a nation as diverse in tourism product as the U.S. will be a challenge, Brand USA’s greatest demand may just be saving your DMO.
Forecast 2012: The Micro Agency
Small is the new big. And for ad agencies, ideas, not content, is king. Call it a gut feeling, but in 2012, the unique ideas in destination marketing are coming from smaller shops and freelance talent.
Forecast 2012: The New Facebook
As we enter 2012, Facebook is busy introducing the masses to the Timeline. And while the new feature looks great, it means a change in approach for marketers on Facebook. Time to adapt or quit.
