How to Tweet at a Tourism Conference


Tweeting at a conference...During a recent discussion with a DMO peer, we questioned the value of tweeting from a conference.

Useful or a waste?  Should you pay attention or tweet away like a crazed beaver?

Has there even been a useful tweet from a conference?

While I have not been able to come to an amicable solution for those who love and loath the conference tweet, I did come up with a few tips to make tweeting a bit more enjoyable for all of us.

7 Tweeting Tips for Tourism Conferences

1. Tell me where you are at.

Lobby bar or the general session, give me context.  Tell us which session you are going into, the topic and info about the speaker.  If you are outside a session or on a break, tell me where you are at…you know, so we can meet in real life.  Like our peer @laynadugan:

@laynadugan Twitter Status

2. Let me choose the view.

If you are planning on tweeting nonstop over the next 3 days…about everything from shrimp cocktails to free swag…then tell me how to mute your tweets, rather than unfollow your account.  Tools such as twalala and Proxlet are free, easy to install and do the job.

3. Make listening your primary goal.

As a frequent speaker one of my personal pet peeves, aside from podiums, is only seeing the top of your head as you hunch over your iPhone, iPad or laptop attempting to scribe every brilliant quote and dirty limerick from my presentation.

Listen first, absorb the presentation, make mental notes and then tweet the good stuff at the end.

4. Analyze, think, then share.

Before you start quoting and commenting, analyze, think and then share.  Brilliance from @timbrechlin.

@timbrechlin Twitter Status

5. Ask me what I think.

If there is a chance for Q &A at the end of a session, make it social!  Let’s face it, you don’t want to ask a question, but if you ask your followers if they have a question you can a) engage your followers and b) look smart in front of a room of people who wish they asked their followers for questions.

6. Stop the RT echo.

Here is the rule: If you see a tweet, retweeted more than twice, then you cannot retweet it.

Most of your followers are also followers of the person next to you and he already retweeted that nugget of wisdom.  Stop the echo, come up with your own perspective on what you heard and then click tweet.

7. Add meaning.

You don’t have to tweet because everyone else is tweeting.  We all have smart phones and access to Twitter, the exclusively or early adopter status gained via tweeting at a conference has passed.

Only tweet, comment and retweet (remember rule #6) if you are adding meaning for yourself or your followers.

I am following you for you, not your ability to retweet.

Comment? @travel2dot0 or email.