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QR Code Reference Guide


Certainly one of the most talked about technologies in 2011, QR codes or 2D barcodes, are popping up everywhere...from billboards to beer...but how do you use them effectively in your tourism marketing efforts? What is the difference between a QR Code and a Microsoft Tag? How do I track scans or clicks? Should I give away a reward?

Presented by Senior Tourism Consultant Troy Thompson, this QR Reference Guide will cover the basics, show you what not to do and share best practices from tourism marketers who have implemented a QR code.

Interested in having Troy present to your organization, conference or event? Let us know via email.


More Presentations / Speaking Appearances from Troy

 

Creating Destination Engagement with Facebook
Telling Your Story With Interactive Marketing
from tthompson 

Troy Thompson, of Travel 2.0 Consulting, takes you beyond the social, mobile and new media hype...

The DMO Visitor Center of the Future
from tthompson 

A look at the current state of the visitor information center and how retail design, mobile and the ’convenience premium’ will impact VICs in the future.

Social Media for Local Business
(Extended Version)

from tthompson 

Building a great tourism destination takes several ingredients, including savvy and smart local / small businesses.

Creating Destination Engagement with Facebook from tthompson 

Troy Thompson walks you through everyone's favorite social site with 28 tips, tricks and tactics to market your destination, hotel or attraction via Facebook.

Some of our Favorite Tourism / Technology Presentations

Email & State Tourism Agencies
from OnetoOneInteractive 

Email Expert Review of Fifty State Tourism Agencies...

What’s Next? - what to do about digital tourism right now.
from GlobalGossip 

While it’s clear to everyone that technology is core to how at what the next must-have technology...

Utah Tourism Conference 09
from erichoffman 

UTAH TOURISM CONFERENCE 2009 SOCIAL WEB: using new technologies to listen...

Social Media and Tourism
from mattanium 

Keynote for the Idaho Conference on Recreation and Tourism in Sun Valley Social media and tourism...


Strategic Tourism Consulting


Travel 2.0 Consulting Group is the premier strategic-planning consulting firm with an exclusive focus on tourism / travel destinations and tourism-centric advertising agencies. [+]

From the Travel 2.0 Blog

Creating A Dream, Not Selling Reality

Creating A Dream, Not Selling Reality

Tourism promotion is not about listing all of the possible options for the virgin visitor, but rathe[+]

@travel2dot0 [ ]