Client: Montana Whitewater
Type: $95 Phone Call
Category: Strategy
montanawhitewater.com
How can we, and should we, update our collateral with QR codes?
Montana Whitewater, an outfitter on the Yellowstone river, needed help. After seeing and hearing about QR codes, they were excited to use the technology, but confused on how and where to place it.
One phone call later, they had a clear and actionable strategy that took advantage of the QR capabilities, while ignoring the medium’s hype and temptation.