Posts Tagged ‘Social’
Q & A with Sarah Best at the Chicago Office of Tourism
Our recent post about geosocial networking spurred a lot of interest about the medium, with the majority focused around the foursquare campaign launched by our peers at the Chicago Office of Tourism. The campaign, which highlights uniquely Chicago venues…mmmm, hot dogs…has become a PR darling and quite an effective mobile engagement point for the tourism [...]
The Social Impact of Volcanic Ash
For this week’s edition of Travel Trends, a look at the social impact of the volcanic ash cloud that has crippled European air travel over the last week. You know the story, volcano in Iceland…lots of ash…no flights…people upset…media coverage…more ash. With thousands of travelers stuck in various airports and locations around the world, airlines [...]
Making Social Media Marketing More Social
Is it time for a new approach to social media marketing? The tourism vertical…and for that matter, most verticals…have proliferated the islands of social freedom with millions of tweets, thousands of fan pages and quite a few ‘viral’ videos. And while our corporate face has done a solid job of joining the conversation, one cannot [...]
Travel Trends – KLM Luggage Tags, Twitter, TripAdvisor
KLM’s Social Luggage Tag Campaign – Lately, KLM has caught our attention with a variety of social media marketing campaigns and integrations that highlight the right way to engage via social. Now, KLM has introduced another brilliant social campaign, this time featuring Facebook and luggage tags. The idea is simple, upload your image to the [...]
The Dangers of Ignoring Social CRM
Gather around, it is story time on the Travel 2.0 Blog. Last week, my family and I took a much needed trip to Walt Disney World, the capital of tourism, for spring break. Any excuse to get back to Florida, visit the family and eat a giant turkey leg is always a good trip. Anyway, [...]
